I offered FREE DOWNLOADS of Psycho Sex Dolls this weekend.
If the film was funded by a company, I would never be able to do this. They would freak! When you own the film, you can do what you like.
I like to experiment and try things, even if it leads to micro failures. That's where the long term success is. If you're not experimenting and innovating in this rapidly changing world, you're over!
I normally sell a few downloads a day, but the goal is a long term build in many areas, so that's not my long term business model. Merch will be launched on the website next month and a book will be out in a few months.
However, since I offered downloads for FREE this weekend, there's been over 150 downloads so far. Am I losing money doing that? No! Even if I sold 150 downloads this weekend, that's just over £500. Which would not equate to that, as the FREE offer brought more traffic.
However, a few people that just saw the film, asked if they could be extra in "The Dolls", and offered over £2,500 between them to be in it. I told them to wait until the next kickstarter in April-May for "The Dolls"
On top of this, you want people to SEE your film. To even get people to WATCH your film is a challenge these days, so that's a win for me. Some people will like the film, some won't. Some will want to get on board the next, some won't. It's a numbers game of months and years of building to grow a following.
When I had merchandise on the site last year (Soon to be launched again soon) I had people buying merch after they bought a £10 kickstarter early download. All that merch and some investments added to around £15,000, which helped to complete the post production in the film. The film wouldn't be complete without that.
This is a long term franchise build, with multiple revenue streams to build over time to help grow it. However, it's the first time ever that I feel I am building something. The industry is changing. Even Robert Rodriguez and Eli Roth are feeling the changes, as they're now crowdfunding their projects.
Damien Leone (Terrifier franchise) started building his franchise over ten years ago, which started from indiegogo. Which he's now doing extremely well from. As filmmakers, I believe, it's so so important to take control of our own work in every way, and that means building from one potential supporter at a time.
Tyler Perry is the king of that, who built his film production and studio empire from a mail list. Long before social media existed.
Thanks so much to everybody who downloaded the film this weekend.
You're email won't be spammed. I'm in this for the long term. I'll just keep you up to date once in a while about the film and the sequels. Please give the film a shout if you like it.
The FREE offer is still valid until midnight tonight (UK time)
The film will be released on global streaming platforms in the net 4-6 weeks. The more supporters I can create to help push it, the more it has the potential to also grow on the streamers.
Thank you
David
David Wilde
Psycho Sex Dolls